Chris Craft Talking Music & Social Media @ OmniTECH
Chris Craft, founder of Nao Media & Consulting, spoke at OmniTECH online pokies in Decatur, GA on 3-30-11. He discussed how Twitter, Facebook and YouTube differ as social platforms and how they...
View ArticleGet Off Your Lazy Ass And Get On Google+
The title says it perfectly. Get off your lazy ass and get on Google . You don”t think your competition is on there now? Why wait to find out? However you choose to motivate yourself to embrace...
View ArticleFacebook Insights For Idiots Like Me
I was intimidated by Facebook Insights when they first rolled out. Where do Google and Facebook get off by using fancy words like “analytics” and “insights”? I’m a sports head. Just call them stats...
View ArticleYou, Me, and Facebook: Surprising Statistics
Facebook knows all about your relationship, whether you believe it or not. It’s true – keeping quiet about your love life isn’t fooling Zuckerberg & Company anymore. Why? Because with close to a...
View Article4 Content Marketing Mistakes in Sports
Wordle Cloud of the Internet Marketing Blog – 08/15/08 (Photo credit: DavidErickson) Some marketers may think content marketing is easy, but making mistakes in such an important facet of marketing is...
View ArticleThe Formula For Building a Digital Agency
Courtesy of Big Stock Photo On Friday, April 5th, I had the pleasure of joining Laura Click, Valentina Escobar-Gonzalez, and Kerry Gorgone on a panel for new social media marketers at Social Slam in...
View ArticleHow Every Athlete Can Use Social Media to Become a Fan Favorite
Athletes who aren’t getting the most out of their presence through social media are selling themselves short. If you’re an athlete who wants to get more out of social media, this post is for you. An...
View ArticleHow Social Media Pays Dividends to Retired Athletes
Becoming adept at navigating social networks can transform the brand of a retired athlete from “has been” to “savvy navigator.” I recently wrote an article that explored how active athletes can use...
View Article10 Social Media Commandments
The great rapper Notorious B.I.G. once laid out his 10 steps for surviving in the music industry. And seeing how we are in the golden age of social marketing and creative content, we at Nao Media...
View ArticleHow to Manage an Entertainment Marketing Crisis
We see artists and athletes making mistakes on and off the camera constantly. As a result, it’s important for the people behind the scenes to know how to manage these mishaps before they even happen....
View ArticleDoes LinkedIn Fit Into Your Marketing Strategy? You May Be Surprised
The professional social media network LinkedIn has made big strides in creating a brand-friendly space. With the recent addition of company pages, the opportunities for brands in both the sports and...
View ArticleLance Armstrong, Katie Couric, and Beyonce Headline January’s Entertainment News
Here’s a roundup of this month’s sports and entertainment news highlights, including updates on neverending stories like the Lance Armstrong saga and the Manti Te’o love…er…Bermuda Triangle? Yikes....
View ArticleThe MLB & Social Media By the Numbers
Every major sport league starts the season at a crossroads, real or imagined. The NBA has issues with tanking and draft age (medium seriousness), the NFL has its concussions (very, very serious)....
View ArticleNao Media’s Chris Craft is a Rising Social Media Star
Earlier this week, the cool people over at BusinessesGrow.com released their list of the 70 Rising Social Media Stars. Oh, great. Another “Best Of” social media list, right? We’re familiar with how...
View ArticleBack-To-School Branding
If you have kids, know kids, teach kids, or aren’t living under a rock, you’ve more than likely noticed the predictable onslaught of back-to-school advertisements that seem to be taking over print,...
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